How To Be A Handmade Boss
Whether you’re a complete beginner on Etsy, or want to scale your handmade business to multi-6 figures, the “How To Be A Handmade Boss” podcast gives you actionable advice and workshop style full length episodes to grow your handmade business on Etsy and beyond.
We get it. Starting or growing a handmade business can be really overwhelming, and sometimes you feel like you have an expensive hobby rather than a profitable business. If you have questions like “How can I make sales in my business?” “How do I start a handmade shop?” “How can I make this passion my full-time gig?” or “How do I sell my crafts online” then you’re in the right place boss!
I’m Steph, a multi 6-figure handmade business owner (in the top 0.1% of all shops on Etsy), bestselling author of “How to be a handmade boss”, visionary and coach behind Handmade Bosses.
However, It wasn’t always rainbows and unicorns though. Today, my business(es) are bustling, but way back in 2014 when I started, it was HARD. Favourites but no sales, slow sales and low profits seemed in the beginning, like the trajectory of my business. Luckily following the system I’ve now curated, All of that changed and I went full-time in my handmade business in 2016.
Let’s focus on turning your passion into profit, because the world really does need these special creations that you only bring to life.
How To Be A Handmade Boss
#75 - Instagram Reels That Sell: Step-by-Step for Handmade Sellers
If your Reels are getting crickets (or you’re too nervous to even post one 🫣), this episode is for you.
I’m walking you through my simple step-by-step Reels formula made specifically for handmade sellers - no dancing, no lip syncing, no pointing at floating bubbles. Just clear, doable tips to help you finally feel confident on camera and actually get your products seen 👀
Inside this episode:
✅ How to write a scroll-stopping hook
✅ What to film if you feel awkward or unsure
✅ Real-life examples for candles, jewellery, knitwear + more
✅ The part most people forget (and it’s costing them sales)
✅ How to film a Reel in 15 minutes or less - even if you’ve never done one before!
This is your plug-and-play Reels strategy to get seen by real buyers without spending a penny on ads 💸
So if you’re ready to grow your handmade business on Instagram and actually make sales from it - pop your headphones in and let’s go 🎧✨
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🎙 Welcome to the Handmade Bosses Podcast with Steph 👋
If you’re dreaming of starting your handmade business or knee-deep in Etsy listings and feeling stuck - you’re in the right place.
I’m Steph - handmade business coach, Etsy seller since 2016, and founder of Handmade Bosses. I help makers go from overwhelmed to consistent sales (yes, even if you’re just starting).
🛍 Learn how to:
• Start and grow on Etsy
• Turn browsers into buyers
• Master SEO, branding, pricing
• Find your niche and ideal customer
• Scale beyond Etsy to your own website
💸 I’ve helped thousands of makers build profitable 4 and 5-figure shops — and in this podcast, I’ll show you how too.
✨ Free starter resources: handmadebosses.com/freeresources
🎓 Deeper help? Explore the HBSA, the SMS & more: handmadebosses.com/paidresources
📅 Join our Facebook group for free workshops: facebook.com/groups/handmadebosses/events
📸 Follow us on Instagram for tips and inspo: instagram.com/handmadebosses
Hit follow, grab a brew, and let’s grow your handmade biz.
Love, ...