How To Be A Handmade Boss
Whether you’re a complete beginner on Etsy, or want to scale your handmade business to multi-6 figures, the “How To Be A Handmade Boss” podcast gives you actionable advice and workshop style full length episodes to grow your handmade business on Etsy and beyond.
We get it. Starting or growing a handmade business can be really overwhelming, and sometimes you feel like you have an expensive hobby rather than a profitable business. If you have questions like “How can I make sales in my business?” “How do I start a handmade shop?” “How can I make this passion my full-time gig?” or “How do I sell my crafts online” then you’re in the right place boss!
I’m Steph, a multi 6-figure handmade business owner (in the top 0.1% of all shops on Etsy), bestselling author of “How to be a handmade boss”, visionary and coach behind Handmade Bosses.
However, It wasn’t always rainbows and unicorns though. Today, my business(es) are bustling, but way back in 2014 when I started, it was HARD. Favourites but no sales, slow sales and low profits seemed in the beginning, like the trajectory of my business. Luckily following the system I’ve now curated, All of that changed and I went full-time in my handmade business in 2016.
Let’s focus on turning your passion into profit, because the world really does need these special creations that you only bring to life.
Episodes
115 episodes
#114 - Starting an Etsy Shop on a Budget: What to Spend, What to Skip, and What Actually Matters
Want to start an Etsy shop without spending a fortune? In this episode, I’m breaking down how to start your Etsy shop on a budget without wasting money on the wrong things 💸✨We’re covering what beginner Etsy sellers should actually spen...
#113 - Etsy Shop Not Getting Sales? The Real Reasons Your Shop Feels Quiet
🙊 If your Etsy shop feels weirdly quiet, this episode is for you.👻 We’re digging into the real reasons your shop can feel like a ghost town, even when you’re trying hard, tweaking things constantly, and doing “all the right stuff.” We c...
#112 The Best Daily Etsy To-Do List for Beginners (Without the Overwhelm)
Feeling overwhelmed by Etsy? 😵💫 Not sure what to do first in your handmade shop, or constantly bouncing between 47 half-finished tasks? This episode is your reset.In this beginner-friendly Etsy episode, I’m walking you thr...
#111 Are Your Etsy Prices Too Low? A Simple Handmade Pricing Method for Beginners
Pricing handmade products on Etsy can feel weirdly stressful, especially when you’re scared of charging too much, undercharging yourself, or getting it completely wrong.In this episode, I’m walking you through a simple beginner-fr...
#110 Starting Etsy Without a Perfect Niche: What Beginners Should Do Instead
Do you need a niche to start on Etsy?Yes… but not in the rigid, overcomplicated way the internet makes it sound.In this episode, I’m breaking down how beginner Etsy sellers can choose a niche without boxing themselves in to...
#109 How to Write Etsy Listings Like a Human (That Actually Get Sales)
If your Etsy listing sounds awkward, stiff, or like you panicked and copied bits from 12 other shops… this one’s for you.Because here’s the thing: your traffic probably isn’t the problem. Your listing just isn’t doing its job yet.
#108 - What to Do This Week If You’re New to Etsy (A Simple Plan)
If you’re new to Etsy and everything feels messy, overwhelming, or like you’re doing loads but getting nowhere… this video is your reset.In this episode, I walk you through a simple, calm weekly plan for Etsy beginners and early-stage s...
#107 - Etsy SEO for Beginners (Without the Algorithm Panic)
Etsy SEO feels confusing on purpose.And if you’re brand new (or stuck with low sales), most of what you’ve been told is just adding panic, not progress.In this episode, I break down Etsy SEO for beginners in plain English.
#106 - Your First Etsy Listings: What Actually Matters (Beginner Friendly)
Struggling to make sense of your Etsy listings?In this episode, Steph breaks down what actually matters when creating Etsy listings that convert - without SEO overwhelm or overthinking.You’ll learn:• What makes someone click...
#105 “How to Set Up an Etsy Shop Without Overthinking Everything”
If you’re stuck setting up your Etsy shop and haven’t made your first sale yet, this video is for you.In this episode, Steph breaks down the bare minimum you actually need to open an Etsy shop properly, without overthinkin...
#104 “Brand New to Etsy? Watch This Before You Do Anything Else”
Just opened an Etsy shop and already feel overwhelmed?This video is your calm reset.I’m breaking down what Etsy actually expects from brand new sellers, what you can completely stop worrying about for now, and why feeling lost a...
#103 - 5 Real Ways to Make Money With Canva (The Honest Version for Etsy Sellers)
Canva can make you money.But if you’re treating it like a shortcut to passive income, you’ll just end up with a very tidy Canva folder and… no sales.In this video, I’m breaking down 5 real ways to make money with Canva in 2026.
#102 - My 2026 Etsy Profit Playbook: How Six-Figure Shops Are Actually Built (Without Burnout)
If you’re stuck around £100–£2k a month on Etsy and your current plan is“maybe I just need more products”…we need to talk.In this episode, I’m breaking down my 2026 Etsy profit playbook and how six-figure Etsy shops are actual...
#101 - Etsy Views But No Sales? Fix Your Listings So They Actually Convert (2026)
Getting Etsy views but no sales can feel maddening.Because if people are clicking… why aren’t they buying?In this podcast, I’m breaking down why Etsy listings get views but don’t convert, and exactly how to fix it without:<...
#100 - How Top 0.1% Etsy Sellers Got There And Why You're Falling Behind
Ever look at another Etsy shop and think“How are they doing that… when I’m working just as hard?”Same platform.Same niche.Same handmade chaos.Yet some Etsy sellers quietly scale w...
#99 - How to Start Selling on Etsy in 5 Simple Steps (Etsy Shop for Beginners Step by Step Walk Through)
Want to start selling on Etsy but feel completely overwhelmed by SEO, fees, rules, and everyone shouting different advice at you?In this video, I’m walking you through how to start selling on Etsy in 5 simple steps, without meltin...
#98 -The Etsy 2026 Trend Report
You keep hearing people talk about Etsy trends for 2026…but what does that actually mean for your Etsy shop, your products, and your income?In this video, I’m breaking down the handmade economy in 2026 and the tren...
#97 - Future-Proofing Your Etsy Shop: Navigating 2026's Secret Unannounced Updates
You keep hearing rumours about Etsy updates, fee changes, algorithm tweaks and “big changes coming in 2026”… and it’s enough to make any seller panic.In this episode, I’m breaking down how to future-proof your Etsy shop without trying t...
#96 - Etsy's Post-Holiday Slump: Strategies to Thrive After Christmas Sales
January hit… and your Etsy sales fell off a cliff?Before you spiral, open Indeed, or convince yourself your shop is doomed, take a breath. This episode is here to talk you down and give you a clear, calm plan for navigating the p...
#95 - BEST OF 2025 - #7 Starting a new Etsy shop or Handmade business? This is your to-do list
Holiday Replay: Our 2nd Most-Popular Episode of 2025 🤶🎅 We’re rerunning the Start-Your-Shop Checklist because it helped a ton of makers stop faffing and finally launch. No waffle. No scare tactics. Just the order of steps t...
#94 - BEST OF 2025 - #1 - The Beginner's Guide to the Etsy Algorithm
Holiday Replay: Best of 2025 ☃️We’re re-running our most-downloaded episode of the year - the no-fluff beginner’s guide to the Etsy algorithm. No scare tactics. No clickbait. Just how it actually works and what to do next.
#93 - “Your niche is your flag - plant it, own it, and never deviate.”
Right. Meet Gemma from Wild & Gem – archaeologist-turned-jeweller capturing real bits of the outdoors and turning them into wearable moments. 🌿✨In this chat we get practical, not precious: • &nbs...
#92 - How To Post Consistently (Even When You’ve Got Kids, Orders, and No Brain Space Left)
If you’re spinning plates, drowning in orders, and trying to post on Instagram while reheating your tea for the fourth time - this episode’s for you.Steph shares her real-life four-step system to stay consistent on social media even whe...
#91 - How To Fix Your “No One Sees My Posts” Problem (Without Spending a Penny)
If you’ve ever hit “post” on Instagram and heard crickets… this one’s for you.In this episode, Steph breaks down a simple 15-minute visibility routine that’ll wake your account back up and get your posts seen again – without spending a ...
#90 - How To Stop Spending 2 Hours On a Post That Gets 12 Views
If you’ve ever found yourself spending hours in Canva, tweaking fonts and colours, only to post something that gets… crickets - this episode is for you.I’m walking you through a simple, six-step workflow to create scroll-stopping social...