How To Be A Handmade Boss

#97 - Future-Proofing Your Etsy Shop: Navigating 2026's Secret Unannounced Updates

Steph Cole-Lewis Season 1 Episode 97

You keep hearing rumours about Etsy updates, fee changes, algorithm tweaks and “big changes coming in 2026”… and it’s enough to make any seller panic.

In this episode, I’m breaking down how to future-proof your Etsy shop without trying to predict every update or burning yourself out in the process.

We’ll talk honestly about why Etsy is always changing, what you can and can’t control, and how to build a business that doesn’t fall apart every time Etsy moves a button.

You’ll learn:
• Why waiting for Etsy to “settle down” is a trap
• What future-proofing actually means (and what it doesn’t)
• How to stop relying on Etsy search as your only traffic source
• Simple ways to start owning your audience with email
• Product and SEO strategies that survive algorithm changes
• How to build a money safety net so slow months don’t derail you

Helpful resources mentioned in this episode:

👉 The Makers List Kickstart Kit
Learn how to build an email list that you actually own (without tech stress):
https://www.handmadebosses.com/offers/KM79eUH7/checkout

👉 Social Media Sidekick (SMS)
Done-for-you monthly content so you can show up consistently without overthinking:
https://www.handmadebosses.com/sms

This episode is for handmade sellers who want to move into 2026 feeling calmer, more prepared, and more in control of their business.

🎧 Plus, I’ll give you simple, practical homework you can actually do this week.

If Etsy changes make you nervous, this one will steady your head.

Insta CTA

If social media currently feels like another unpaid job… listen up.

The Social Media Sidekick is for handmade business owners who want structure without the stress. You get monthly content plans, captions that are already written, Canva templates, trend updates, and Lite Mode options for when life is heavy.

So you can stay visible without spending every spare minute thinking about what to post.

Join before 5th February at 8pm and you’ll also get exclusive bonuses worth over £1,200, all designed to save you hours every month and help your content actually get you sales, not just likes.

This isn’t about posting more.

It’s about posting smarter.

If you want your socials handled, not hanging over you like a to-do list, join us now. www.handmadebosses.com/smsfix