How To Be A Handmade Boss

#111 Are Your Etsy Prices Too Low? A Simple Handmade Pricing Method for Beginners

Steph Cole-Lewis Season 1 Episode 111

Use Left/Right to seek, Home/End to jump to start or end. Hold shift to jump forward or backward.

0:00 | 17:17

Pricing handmade products on Etsy can feel weirdly stressful, especially when you’re scared of charging too much, undercharging yourself, or getting it completely wrong.

In this episode, I’m walking you through a simple beginner-friendly way to price handmade products for Etsy without using spreadsheets or overcomplicating it.

We cover:
💸 the bare minimum numbers you actually need
💸 how to include your time in your prices
💸 why so many handmade sellers undercharge
💸 how buyer psychology affects what feels “worth it”
💸 when pricing is the real issue, and when it’s actually a listing or conversion problem
💸 what to check in your Etsy shop before lowering your prices

This is mainly for beginner Etsy sellers, but the pricing advice applies on any platform if you sell handmade products.

If you’ve been guessing your prices, copying competitors, or changing numbers every time you wobble, this will help you build a much more solid pricing method.

And if you want help figuring out whether the issue is your price or your listing, grab my freebie: Why Your Etsy Listings Aren’t Selling Yet - and What To Do About It. https://www.handmadebosses.com/whynosales 

It’ll help you spot what’s actually stopping buyers from converting so you can fix the right thing first.

If social media feels harder than it should, especially when summer routines start getting messy… this is for you.

Fix Your Socials Week starts Monday 20th July… it’s a free challenge for handmade business owners who are fed up with overthinking content, disappearing when life gets busy, and still not seeing enough sales from their socials.

Because you don’t need to post more for the sake of it.

And you definitely don’t need to spend your summer glued to your phone.

You need a simpler plan.

One that helps you stay visible, show up clearly, and know what to post without it taking over your life.

Inside Fix Your Socials Week, I’ll help you work out what to post, what to stop faffing with, and how to make your socials easier to stick with, so you can get back to making.

No fluff.

No pressure.

No trying to keep up with everyone else.

Sign up free at www.handmadebosses.com/fixyoursocials

The link’s also in the show notes.